One the eve of the Duck Commander 500, Paul Monroe talks about his new role and challenges as the Director of Marketing for Texas Motor Speedway.
Peter Van Steemburg of ICM Partners and Crystal Orren of Well Go USA Entertainment market movies in an increasingly chaotic marketplace.
Hugh MacLeod is cofounder and creative director of Gapingvoid, a consultancy that helps companies like Microsoft, Zappos, Rackspace, Goldman Sachs, and Roche Pharmaceuticals challenge and change culture with a methodology that uses cynically hopeful business art to articulate Lean Six Sigma methodologies in visceral, emotional language. He has written three books: Ignore Everybody: and 39 […]
Vinny Minchillo could well give “The Most Interesting Man in the World” a run for his money. Here’s why …
He’s the principal at Local Onliner, has done pioneering research and strategic consulting in hyperlocal, vertical media, loyalty, promotions, and telecom. He is a frequent speaker on digital marketing trends and publishes a must-read blog for national marketers who sell locally. In this 34-minute episode Peter and I discuss: Can the daily deals model recover? […]
This episode originally appeared on Rainmaker.FM When people talk about companies who “get” content marketing, big names like GoPro, Marriott, and Ikea tend to dominate the conversation. But while all of these were represented by finalists in the Content Marketer of the Year awards from the Content Marketing institute, it was Vishal Khanna of Wake […]